HOUSE OF MARZ
Social Media Strategy, Photography, Content Creation + Account Management for Small Business
services
01/
CONTENT STRATEGY sessions
02/
SOCIAL MEDIA MANAGEMENT
03/
SOCIAL MEDIA PHOTOGRAPHY
HOUSE OF MARZ
about Laura
Welcome to House of Marz, I’m Laura.
Since 2017 I have been creating content and managing the ever-changing landscape of social media marketing for my own small business ventures.
Along with my skills and passion as a professional photographer, for the past 4 years, I’ve been helping businesses in Newcastle, Port Stephens & the Hunter elevate their social media and transform their own businesses.
I understand the dedication and creative brain space that it takes to show up consistently online, and I am deeply attuned to the impact that beautiful photography can have on a business.
Whether you need help with your social media, or you need professional high-quality images for your business or project, I can help you achieve a new level of brand recognition and look forward to supporting you in this space.
laura
HOUSE OF MARZ
content
strategy sessions
Valued at $2900.00
This service is for the DIY business owner looking to gain clarity around their social media marketing.
You will come away with actionable steps and a solid plan in place.
You benefit from the advice, without the ongoing cost.
This service is best suited to the business owner who struggles to keep up with the demands of running their socials but isn’t quite ready to outsource. They are happy to continue to DIY their Social Media but need a helping hand with the how, what, and when.
Strategy Sessions include -
- pre-session questionnaire
- up to 6 hours of pre-session planning
- audit of your current account and insights
- 3-4 hour workshop in-person or online
- up tp 2 hours of post-session aftercare
Together we workshop things like -
- 12-month offers and promotion strategy
- 12-month launch strategy
- 12-month content strategy
- content formats
- content allocation
- content prompts
- competitor analysis
- relationship-based marketing strategy
- engagement strategy
- hashtag and keyword strategy
- promo ideas
- collaboration ideas
- testimonial strategy
- general audit
- software recommendations
- plus, general feedback, and ideas with some bonus tips
Bonuses -
- 12-month content calendar
- content Ideas
- chatGPT prompts
- Instagram Stories branding tutorial
total cost
$1500.00 + GST
HOUSE OF MARZ
Testimonials
“I just wanted to send a huge huge big thank you very very much for your time, skill and expertise today.
It was so valuable and wonderful and I honestly could sit and chat with you all day.
It's really excited me for the year and i'm keen to start to plan and implement what we went through! I also can't wait to get all my branding sorted and get right bloody into it.
I cannot thank you enough <3“
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Nicole, Landy & Lens Photography
“Laura provided invaluable insights into social media for me. I was feeling utterly overwhelmed by the complexities of managing social platforms and struggling to grasp the constantly evolving dynamics of engagement versus posting strategies.
It often felt like an insurmountable challenge, leading to moments of posting paralysis.
However, with Laura's guidance, I now feel empowered with the confidence to navigate forward with clarity in my marketing efforts. There was a moment of clarity, and now I'm confidently embracing my social media journey on the "House of Marz" path.
Thankyou for your guidance. “
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Amanda, Coco Lane Interiors
HOUSE OF MARZ
social media management
You’ve run out of time, you want more, and you’re ready to level up! You need - the full house.
This social media strategy, creation & management service is tailor-made for business owners who are well and truly ready to outsource their socials to someone who not only "gets it", but will get you results.
From crafting compelling captions to creating graphics to scheduling your content, and engaging with your audience, I take it all of your hands, making your social media go from overwhelming to effortless.
monthly inclusions -
- Account Audit
- Content Optimisation (from audit)
- Curation of content (how it looks on the Instagram grid as a whole)
- Custom Canva graphics
- Captions with keywords for SEO
- Hashtag strategy
- Custom, researched, optimised, relevant hashtags specific to each individual post and overall strategy
- Content Scheduling (at your audience's most active times)
- 1hr (structured) Basic Community Management (replying to comments + likes, and engaging with other accounts)
quartley inclusions -
- Content Ideation
- Review & Reporting
twice yearly inclusions -
- Branding, Goals + Strategy meeting including pre-meeting questionnaire
- 6-month Content Strategy
- 6-month Content Calendar Planning
- 6-month Account Audit
- 6-month Review & Reporting
- Bio review & optimisation
- Inbox auto responder optimisation
Package One valued at $565 per week
weekly content -
- 3 x Single Posts
- 3 x Stories
total cost
$330.00 + GST
Package Two valued at $749 per week
weekly content -
- 2 x Single Posts
- 2 x Carousel Posts
- 1 x Reel
- 5 x Stories
total cost
$635.00 + GST
HOUSE OF MARZ
Testimonials
“Laura is professional, creative, extremely talented, and has the most beautiful way with words. She has created a social media community that I could never have achieved on my own”.
- Kate, Riverhouse Cafe
“I am incredibly grateful for all your work and the life you have given to Murray's and the B Farm brand. It would not be what it is without you, and your soul injection will always be at its core.”
- Ashleigh, B Farm by Murray’s
“Laura is someone who “gets it” and will happily work with you to get the best out of your relationship”.
- Jess, Saltbush Food Company
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“Bloody Brilliant!!! Laura has worked on my social media content for a couple of years with photography included. I have a very niche maternity boutique that requires a lot of educational posts, which Laura goes above and beyond to research and communicate succinctly. Her dedication to my brand image and brand message is second to none.
I am extremely happy and impressed with Laura’s constant enthusiasm, diligence, and creativity. I have been blessed with content that has really made a positive impact and surpassed my expectations. Laura is always ready to listen, adapt to my changing business needs and implement changes straight away.
The best part about Laura is her skill with a camera. She has been able to capture and create the soft, warm, inviting feelings that I work hard to create in store and so dearly needed to show the online world.
I always feel my social media is in the best hands and I have grown very relaxed, almost complacent, with my responsibility as the business owner. I know I can switch completely off from social media and concentrate on my other tasks, giving my customers more of my time and energy.”
- Gemma, Yum Mum Tum
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HOUSE OF MARZ
photography
Specialising in high-quality food, drinks, interiors, and lifestyle photography, ready for social media, websites, branding, and commercial use.
follow on instagram-
visit website -
HOUSE OF MARZ
Testimonial
"Laura is a talented photographer who understands how images need to be shot for use in digital mediums and can align images perfectly with our clients' visual brand identities. Highly recommend”.
- Angela, Method Marketing.
